Skip to main content

Getting Started with Pega Marketing

This course is for professionals who participate in the design and development of Pega Marketing solutions.

Once Pega Marketing is installed and you're ready to get started, how do you actually get started? Learn what to expect once you login to the system in this Essentials course. Familiarize yourself with the various sections, menus and navigation paths you will find in the Pega Marketing Portal. Explore the components that will enable you to create marketing artifacts such as campaigns, customer segments, offers, Next-Best-Action strategies, treatments and more.


  • None

What you'll learn

By the end of this course, you will be able to successfully:

  • List the key components in PegaMarketing and their functionalities.
  • Configure a multi-channel campaign.

Course Outline

  1. Orientation

    • Course Overview
    • Completing the Exercises
    • Downloading the exercise system
  2. Getting Started with Pega Marketing

    • Getting Started with Pega Marketing
    • Practicing What You Learned

Choose Your Format

Need help choosing the best format? Learn More.

  • Skill Level


  • Duration

    2 hours

  • Platform Version


View our Certification FAQ and Policies