Skip to main content

Your First Marketing Assignment

This course is for professionals who participate in the design and development of Pega Marketing solutions.

You are ready for your first client assignment. Your client, MyCo Media wants to use Pega Marketing to launch a new multi-channel marketing campaign to retain high-value customers and entice them to buy new products and services. Follow the instructions in the exercise to successfully complete your assignment and deliver a happy customer.

Prerequisites

  • None

What you'll learn

By the end of this course, you will be able to successfully:

  • Define segment criteria.
  • Limit the number of offers made.
  • Build an offer flow.

Course Outline

  1. Orientation

    • Course Overview
    • Completing the Exercises
    • Downloading the exercise system
  2. Your First Marketing Assignment

    • Practicing What You Learned

Choose Your Format

Need help choosing the best format? Learn More.

  • Skill Level

    Intermediate

  • Duration

    2 hours

  • Platform Version

    7.1.9

CopiedShare
View our Certification FAQ and Policies