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Adaptive models

  • Module

    Adaptive models

    5 Topics

    55 mins

    Pega Customer Decision Hub 8.8 Visible to all users
  • Online, adaptive models play a crucial part in Pega Customer Decision Hub™ next-best-action decision strategies. These models drive the predictions...

Analyzing customer distribution using Pega Value Finder

Analyzing the effect of business changes using Pega Scenario Planner

Analyzing the results of simulations using reports

Arbitrating between actions

Avoiding overexposure of actions

Avoiding overexposure of actions in outbound

Building the customer analytical data model

  • Module

    Building the customer analytical data model

    9 Topics

    1 hr 55 mins

    Visible to all users
  • Data lies at the heart of one-to-one customer engagement. Utilize industry-specific data models for customer-centric decisioning, based on best...

Business agility in 1:1 customer engagement overview

  • Module

    Business agility in 1:1 customer engagement overview

    2 Topics

    15 mins

    Visible to all users
  • Familiarize yourself with the tools and processes used to manage business changes in the Pega 1:1 Customer Engagement solution. Learn about Pega 1:1...

Business use case: Cross-sell on the web extended

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