Skip to main content
We found 71 results
Selected filters:
Pega Marketing

Module

Optimizing the customer value in the call-center

Some customers are more receptive to promotional messages than others. How can you ensure that the right product or service is promoted to the right customer at the right-time? In...

Course

Introduction to Pega Marketing

Omni-channel, unified inbound and outbound, Next-Best-Action. Curious what it's all about? In this Introductory course, we will examine why and how Pega Marketing is changing the way businesses think about...

Module

Optimizing the Customer Value in the Call-center

Some customers are more receptive to promotional messages than others. How can you ensure that the right product or service is promoted to the right customer at the right-time? In...

Module

Maximizing the Impact of an Outbound Campaign

Response rates in traditional product based outbound marketing campaigns are very low. This is because the message sent is often not relevant to the target audience. In this introductory course,...

Module

Enhancing Customer Experience in the Web Channel

Customers often browse through your website before identifying themselves. What if your marketing strategies could harness this information? In this learning module, learn how the identity matching feature automatically correlates...

Module

Your First Marketing Assignment

You are ready for your first client assignment. Your client, MyCo Media wants to use Pega Marketing to launch a new multi-channel marketing campaign to retain high-value customers and entice...

Course

Pega Marketing Consultant

Dive deeper into the features, capabilities and benefits of Pega Marketing in this certification course. Learn about the components that enable real-time, always- on marketing across outbound and inbound channels....

Exam - Practice

Pega Marketing Consultant Practice Exam

The Pega Marketing Consultant certification is for those who wish to further their knowledge of Pega Marketing. This practice exam allows you to test your readiness for the real certification...

Exam - Certification

Certified Pega Decisioning Consultant

  • Platform Version 7.3

The Certified Pega Decisioning Consultant (CPDC) certification is for professionals participating in the design and development of a Pega Customer Decision Hub™ solution. This certification ensures you have the skills...

Module

Web Marketing driven by Real-time Containers

You only have a fraction of a second to capture the attention of a prospective customer visiting your website. How do you ensure that you pitch the right offer in...