Predicting customer behavior using real-time data

You want to predict customer behavior, but you have no historical behavioral data on which to base your predictions. Without historical data, traditional predictive modeling won't work. Pega Adaptive Decision Manager builds predictive models on-the-fly by using real-time customer behavior data. Learn how adaptive modeling works and gain hands-on experience configuring an adaptive model, and applying it to a decision strategy.

Anfänger

Englisch

Nach Abschluss dieses Moduls können Sie Folgendes:

Explain how adaptive models learn from real-time customer behavior

Describe adaptive model configuration

Monitor the performance of adaptive models

In der folgenden Mission verfügbar:

Data Scientist v1

Themen

Adaptive analytics

10 Min.

Configuring adaptive models

10 Min.

Using adaptive models in a decision strategy

5 Min.

Introducing new offers

10 Min.

Adaptive model outputs

5 Min.

Smooth propensity

5 Min.

Inspecting adaptive models

10 Min.

Modulquiz

5 Min.