Defining customer engagement policies

Engagement policies are the set of conditions such as eligibility, applicability, and suitability that qualify an offer or a group of offers for a customer. As a result of engagement rules, customers will see only those offers that the organization believes they should be exposed to.

Principiante

Inglés

Después de completar este módulo, podrá hacer lo siguiente:

Define engagement policy conditions in Next-Best-Action Designer at the action group level

Define engagement policy conditions at the action level

Differentiate between eligibility, applicability, and suitability conditions

Disponible en la siguiente misión:

Cross-Sell on the Web v1

Temas

Customer engagement policies

10 minutos

Defining eligibility, applicability, and suitability rules

10 minutos

Cuestionario del módulo

5 minutos