Skip to main content


Selling to businesses, individuals, and households

4 Topics

25 mins

Visible to all users
Beginner Pega Sales Automation 8.6 Pega Sales Automation 8.5 Pega Sales Automation 8.4 English

Pega Sales Automation™ supports both business-to-business (B2B) and business-to-consumer (B2C) selling modes. Regardless of whether you sell to businesses, individuals, households, or all, the user interface and data model dynamically adapt to your needs. This module provides examples of each selling mode and gives you an opportunity to set the mode needed for your application.

After completing this module, you should be able to:

Describe the different selling modes
Configure the selling mode for an application

Available in the following mission:

Sales Automation Low-Code Developer

We'd prefer it if you saw us at our best.

Pega Academy has detected you are using a browser which may prevent you from experiencing the site as intended. To improve your experience, please update your browser.

Close Deprecation Notice