Customer Decision Hub overview

Familiarize yourself with the one-to-one customer engagement paradigm and discover how Pega’s omnichannel AI delivers the right action during every customer interaction.

Discover Next-Best-Action Designer, a powerful tool that guides decisioning architects in creating personalized customer experiences across all channels. Define business structures, implement constraints, configure prioritization, and deliver the next best actions through inbound, outbound, and paid channels.

Anfänger

Englisch

Nach Abschluss dieses Moduls können Sie Folgendes:

Explain the basics of the Next-Best-Action approach.

Describe the purpose of the Next-Best-Action Designer components: Taxonomy, Constraints, Engagement policy, Arbitration, and Channels.

Analyze the decisions for a specific customer in Customer Profile Viewer.

Describe the critical roles in implementing Pega AI.

Üben Sie das Gelernte in der folgenden Challenge:

Exploring decisions in Customer Decision Hub v2

In der folgenden Mission verfügbar:

AI for 1:1 Customer Engagement v3

Themen

One-to-one Customer Engagement paradigm

10 Min.

The cross-sell on a website use case

10 Min.

Critical roles in implementing Pega AI

10 Min.

Exploring Next-Best-Action decisions

10 Min.

Monitoring the health of the system using Impact Analyzer

10 Min.

Modulquiz

5 Min.