Creating and testing personas

Learn how to create personas and channel contexts in Customer Decision Hub, and how to use them for next-best-action testing. Explore the reasons behind action filtering through persona-based test. Examine the results of the persona test cases and analyze how the engagement policies changes affect test results. 

Principiante

Generative AI

Inglés

Después de completar este módulo, podrá hacer lo siguiente:

Create persona and channel context

Use personas for next-best-action testing.

Create and analyze persona test cases.

Practique lo que ha aprendido en los siguientes Retos:

Creating and testing personas in Customer Decision Hub v4 Testing engagement policies with personas in Pega Customer Decision Hub v4 Creating personas with Pega GenAI v3

Disponible en la siguiente misión:

Cross-Sell on the Web v9

Temas

Testing next best action with Persona and Channel Context

5 minutos

Testing the Engagement Policy configurations with Persona Test Cases

5 minutos

Cuestionario del módulo

5 minutos