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Exploring the sales portals

Introduction

Pega Sales Automation™ comes with three main application personas: sales representative, sales manager, and sales operations. Each persona has its own portal. 

Video

Transcript

 

There are three main default application personas: sales representative, sales manager, and sales operations.

The sales portals provide a comprehensive workspace and are where the sales team perform their day-to-day activities.

The landing pages and features available depend on the persona, selling mode, and enabled features in the application. The selling mode can be business-to-business (B2B), business-to-customer (B2C), or a mix of the two.

Noah Smith, a sales representative, logs in to the portal.

The Home screen provides Noah with an overview of what is going on, which helps Noah prioritize his work.

My worklist displays any work assigned to Noah.

Next best actions uses AI models to surface actionable insights helping the sales representative to prioritize work. For example, here, the AI models have concluded that Noah must follow up with stale opportunities and review new leads.

On the right, Pulse presents Noah with a personalized information feed and allows him to assess information related to customers and deals. Noah can see recent changes and collaboration between team members.

You can filter the Pulse feed to make it more insightful.

the home screen of the sales automation portal

The Dashboards displays operational information about the application and key performance indicators.

You can personalize the dashboard with widgets that are relevant to your role to increase productivity.

the dashboards page

Sales representatives can send Bulk emails to multiple contacts through predefined templates.

the bulk emails page

Business accounts represent the businesses that you are selling to in a business-to-business (B2B) model.

Household accounts are groupings of contacts with the intent to purchase a common product.

It is possible to show and hide columns.

The settings can be saved for the user across sessions.

In the B2B model, Contacts are employees or are affiliated with the organization to which you are selling.

In the B2C model, Contacts are customers or prospects.

In the B2B model, Accounts is an extension of the organization, and in the B2C model, it is an extension of the contact.

the accounts page

The sales process begins with a lead.

Leads are nurtured through interactions with the prospect.

the leads page

Opportunities are qualified leads.

Opportunities are the basis of the sales pipeline, goal attainment, and sales forecast.

the opportunities page

Forecast management improves the sales organization's ability to predict the sales cycle.

the forecast page

The Create menu allows you to add prospect and customer data to the application.

the create menu

The sales manager portal looks very similar to the sales representative portal, but there are a few differences.

Sophia Anderson, a sales manager logs in to the portal.

Sales managers manage sales teams by monitoring performance and collaborating with team members.

For the sales manager, the Sales manager dashboard focuses on team metrics.

the sales manager dashboard

Many widgets have a My team option that allows the manager to see data for direct reports.

Sales operations support the sales team.

The sales operations portal has a few additional landing pages.

In Pega Sales Automation, you can work directly with Partners by granting them access to your application.

Territories are used to organize your sales organization into sales teams. Only sales operations can create new territories.

the territories page

Sales operations can update Leads and Opportunities in bulk.

You have reached the end of this demo.

You now know how to navigate the sales portals.


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