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Module

Customer Decision Hub overview

Familiarize yourself with the one-to-one customer engagement paradigm and discover how Pega’s omnichannel AI delivers the right action during every customer interaction.

Discover Next-Best-Action Designer, a powerful tool that guides decisioning architects in creating personalized customer experiences across all channels. Define business structures, implement constraints, configure prioritization, and deliver the next best actions through inbound, outbound, and paid channels.

Débutant
Anglais

Après avoir terminé ce module, vous pourrez :

Explain the basics of the Next-Best-Action approach.
Describe the purpose of the Next-Best-Action Designer components: Taxonomy, Constraints, Engagement policy, Arbitration, and Channels.
Analyze the decisions for a specific customer in Customer Profile Viewer.
Describe the critical roles in implementing Pega AI.

Appliquez ce que vous avez appris dans le Défi suivant :

Exploring decisions in Customer Decision Hub v2

Disponible dans la mission suivante :

AI for 1:1 Customer Engagement v3

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