Predicting customer behavior using real-time data

You want to predict customer behavior, but you have no historical behavioral data on which to base your predictions. Without historical data, traditional predictive modeling won't work. Pega Adaptive Decision Manager builds predictive models on-the-fly by using real-time customer behavior data. Learn how adaptive modeling works and gain hands-on experience configuring an adaptive model, and applying it to a decision strategy.

初級

英語

このモジュールを完了したら、以下の目的を達成できるようになります。

Explain how adaptive models learn from real-time customer behavior

Describe adaptive model configuration

Monitor the performance of adaptive models

このモジュールは、下記のミッションにも含まれています。

Data Scientist v1

トピック

Adaptive analytics

10 分

Configuring adaptive models

10 分

Using adaptive models in a decision strategy

5 分

Introducing new offers

10 分

Adaptive model outputs

5 分

Smooth propensity

5 分

Inspecting adaptive models

10 分

モジュールクイズ

5 分