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Module

Creating predictions

2 Topics

20 mins

Visible to all users
Beginner Pega Customer Decision Hub 8.7 English

Predicting customer churn is one among many business use cases involving predictive models. Pega Customer Decision Hub™ uses predictions that use predictive models to improve one-to-one customer interactions. Learn how to create a new prediction in Prediction Studio and use the new prediction in an engagement strategy.

After completing this module, you should be able to:

Create a new prediction
Use a prediction in an engagement strategy

Practice what you learned in the following Challenges:

Creating a churn prediction Leveraging a churn prediction

Available in the following mission:

AI for 1:1 Customer Engagement

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