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Module

Using predictive models

4 Rubriques

35 mins

 Visible par : All users Applies to: Pega Customer Decision Hub '23

Predictions are strategies driven by predictive models. A prediction is used in Pega Customer Decision Hub™ to predict an outcome based on customer characteristics and historical customer behavior such as offer acceptance and churn.

 

Débutant
Anglais

Après avoir terminé ce module, vous pourrez :

Describe predictive analytics
Arbitrate between business issues using applicability rules in Next-Best-Action Designer
Describe how to use predictions in a decision strategy

Appliquez ce que vous avez appris dans le Défi suivant :

Leveraging a churn prediction v4

Disponible dans la mission suivante :

Cross-Sell on the Web Extended v6

Rubriques

Predictive models drive predictions

10 mins

Arbitrating across business issues

5 mins

Using predictions in engagement strategies

5 mins

Creating parameterized predictors

10 mins

Quiz du module

5 mins

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