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One-to-one customer engagement

Familiarize yourself with the one-to-one customer engagement paradigm. Learn about the business problems Pega Customer Decision Hub™ can solve and discover how Pega's omni-channel AI delivers the right action during every customer interaction.


After completing this module, you should be able to:

Explain the basics of the Next-Best-Action approach.
Describe the purpose of Next-Best-Action Designer and its user interface.

Available in the following mission:

Pega Customer Decision Hub Foundation v8

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