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Building a Data Model for Business Architects

Building the customer analytical data model

  • Módulo

    Building the customer analytical data model

    9 Temas

    1 h 55 minutos

    Visible to: All users
  • Data lies at the heart of one-to-one customer engagement. Utilize industry-specific data models for customer-centric decisioning, based on best...

Building the Customer Insights Cache

  • Módulo

    Building the Customer Insights Cache

    9 Temas

    1 h 45 minutos

    Visible to: All users
  • Data lies at the heart of one-to-one customer engagement. Utilize industry-specific data models for customer-centric decisioning, based on best...

Managing data values for Business Architects

Pega positioning for Business Architects

Capturing and presenting data

Content administration

  • Módulo

    Content administration

    10 Temas

    1 h 45 minutos

    Visible to: All users
  • Learn how to perform administrative tasks and prepare your organization to create content. Define the content taxonomy for your organization and...

Creating a data relationship

Creating and testing personas

  • Módulo

    Creating and testing personas

    2 Temas

    15 minutos

    Visible to: All users
  • Learn how to create personas and channel contexts in Customer Decision Hub, and how to use them for next-best-action testing. Explore the reasons...

Creating Customer Service data sources

  • Módulo

    Creating Customer Service data sources

    1 Tema

    10 minutos

    Visible to: All users
  • You use Customer Service data sources to add external data objects into the Pega Customer Service application. Within data sources, you can specify...

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