Skip to main content
close Search
Close search


Pega Customer Decision Hub Foundation

3 Modules

4 Challenges

2 hrs 35 mins

Learn about the business problems Pega Customer Decision Hub™ can solve and discover how Pega's omni-channel artificial intelligence (AI) delivers the right action during every customer interaction. Reduce design time while achieving your business goals by automatically creating strategies that adhere to best practices. Learn how to use Next-Best-Action Designer to deliver the Next-Best-Action — a decisioning approach that makes customer interactions more relevant for the customer and more valuable to the business.

Beginner Pega Customer Decision Hub 8.4 Pega Marketing 8.4


One-to-one customer engagement

3 Topics

30 mins

Familiarize yourself with the one-to-one customer engagement paradigm. Learn about the business problems Pega Customer Decision Hub™ can solve and...


Next-Best-Action in an omnichannel environment

2 Topics

25 mins

Pega’s omni-channel AI delivers the right action at every customer touch by crunching millions of data points in real-time.

Learn how you can use...


Prioritizing actions using AI

4 Tasks

20 mins

When customers log in to the U+ Bank website, they see the credit card offers for which they qualify based on the engagement policy defined by...


Prioritizing actions with business levers

5 Tasks

15 mins

The U+ Bank business team now understands how arbitration works when only artificial intelligence (AI) is used for prioritization.

However, every...

We'd prefer it if you saw us at our best.

Pega Academy has detected you are using a browser which may prevent you from experiencing the site as intended. To improve your experience, please update your browser.

Close Deprecation Notice