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Mission

Pega Customer Decision Hub Foundation

5 Módulos

5 Desafios

3 h 55 min

Visível para: All users Applies to: Pega Customer Decision Hub '24.2

Learn about the business problems Pega Customer Decision Hub™ can solve and discover how Pega's omni-channel artificial intelligence (AI) delivers the right action during every customer interaction. Reduce design time while achieving your business goals by automatically creating strategies that adhere to best practices. Learn how to use Next-Best-Action Designer to deliver the Next-Best-Action — a decisioning approach that makes customer interactions more relevant for the customer and more valuable to the business. Discover how to optimize your Next-Best-Action strategy by using Impact Analyzer, Scenario Planner and Value Finder.

  • Explore the CDH role based learning paths here download pdf
  • Access the offline mission content here download pdf 
Beginner
Decision Management
Next Best Action
Inglês

Disponível na seguinte missão:

Decisioning Consultant v8

Getting started with Pega Customer Decision Hub Foundation

  • Module

    Getting started with Pega Customer Decision Hub Foundation

    2 Tópicos

    20 min

  • Before you begin learning, familiarize yourself with Pega Academy. Learn about the structure of the learning content, explore the content of the Pega...

One-to-one customer engagement

  • Module

    One-to-one customer engagement

    4 Tópicos

    30 min

  • Familiarize yourself with the one-to-one customer engagement paradigm. Learn about the business problems Pega Customer Decision Hub™ can solve and...

Using Self-study Buddy in Pega Academy

  • Challenge

    Using Self-study Buddy in Pega Academy

    2 Tarefas

    10 min

  • Help students navigate through Self-study Buddy, an intelligent assistant designed to support students in their learning journey, to engage and get...

Next best action in omnichannel environments

  • Module

    Next best action in omnichannel environments

    2 Tópicos

    25 min

  • Omnichannel AI in Pega Customer Decision Hub™ delivers the right action at every customer interaction by crunching millions of data points in real...

Exploring cross-sell on the web

  • Challenge

    Exploring cross-sell on the web

    3 Tarefas

    20 min

  • U+ Bank recently completed a project where customers who log in to their account page see credit card offers.
    After login to the U+ Bank website...

Arbitration fundamentals

  • Module

    Arbitration fundamentals

    2 Tópicos

    30 min

  • After applying engagement policy rules, a customer might still qualify for more than one action. Learn how every Next-Best-Action weighs customer...

Prioritizing actions using AI

  • Challenge

    Prioritizing actions using AI

    4 Tarefas

    20 min

  • When customers log in to the U+ Bank website, they see the credit card offers for which they qualify based on the engagement policy defined by the...

Optimizing your next-best-action strategy

  • Module

    Optimizing your next-best-action strategy

    3 Tópicos

    30 min

  • Learn how to check the health of Pega Customer Decision Hub™ and improve the effectiveness of your next best actions.

    Impact Analyzer, Scenario...

Analyzing the impact of applying business levers

  • Challenge

    Analyzing the impact of applying business levers

    2 Tarefas

    20 min

  • U+ Bank is cross-selling on the web by presenting various credit cards to its customers. Last year the business decided to boost the Credit Cards...

Analyzing the impact of applying engagement policies

  • Challenge

    Analyzing the impact of applying engagement policies

    2 Tarefas

    20 min

  • U+ Bank is currently cross-selling on the web by presenting various credit cards to its customers. The business wants to present more personalized...

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