Data lies at the heart of one-to-one customer engagement. Utilize industry-specific data models for customer-centric decisioning, based on best...

Data lies at the heart of one-to-one customer engagement. Utilize industry-specific data models for customer-centric decisioning, based on best...

As a Pega Business Architect, having a good understanding of the foundational elements of Pega Platform™ capabilities enables you to guide your...

Mobile app experiences built with Pega Platform™ can be configured for each user role. Learn how to personalize the theme colors of a mobile app...

Leverage responsive behavior, such as that found in layout templates, to create an optimal user experience regardless of which device users prefer.

Learn how to perform administrative tasks and prepare your organization to create content. Define the content taxonomy for your organization and...

Learn how to create personas and channel contexts in Customer Decision Hub, and how to use them for next-best-action testing. Explore the reasons...

Pega Platform™ provides an application development environment where Citizen Developers and System Architects alike create digital solutions to...

Pega Customer Service offers chat and messaging capabilities that provide flexibility to customers and adaptability for customer service...