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Web marketing driven by real-time containers

This course is for professionals who participate in the design and development of Pega Marketing solutions.

You only have a fraction of a second to capture the attention of a prospective customer visiting your website. How do you ensure that you pitch the right offer in that all important window of opportunity? In this advanced course, learn how to harness the power of marketing strategies, combined with the real-time containers to present the right offers on your web channel.

What you'll learn

By the end of this course, you will be able to successfully:

  • Explain the business problem that a real-time container solves
  • Create, configure and run a marketing campaign with real-time container

Course Outline

  1. Web marketing driven by real-time containers

    • Before you begin
    • Tell me about real-time containers
    • Show me how to run a campaign driven by real-time container
    • Show me how to create and configure a real-time container
    • Tell me some more details about real-time containers
    • Let me run a campaign driven by real-time container
    • Before you leave

Choose Your Format

Need help choosing the best format? Learn More.

  • Skill Level

    Intermediate

  • Duration

    1 hour

  • Platform Version

    8.1

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